Brett Campbell

PhD Student · Yale University ·



"Earnings Virality" (with Mike Drake, Jake Thornock, and Brady Twedt). Journal of Accounting and Economics, 2023

Working Papers

"Detecting the Economic Impact of Narratives: Evidence from Religious Sermons" (with Mani Sethuraman and Thomas Steffen).

"Influencers as Information Intermediaries: Evidence from YouTube" (with Mike Drake, Jake Thornock, and Brady Twedt).

"The Changing Earnings Management Landscape" (with Jacob Thomas). Based on second-year summer paper.

"Busy Earnings Days: Distraction or Information?" (with Thomas Steffen). Based on first-year summer paper.


Yale University

PhD in Accounting

Brigham Young University

Master of Accountancy
August 2020

Brigham Young University

Bachelor of Science
Emphasis - Professional Accounting
Minor - Economics
August 2020


Graduate Teaching Fellow

Yale School of Management
August 2022 - Present

Graduate Research Assistant

BYU School of Accountancy
November 2018 - August 2020

Associate Auditor

BYU Internal Audit Services
February 2017 - November 2018



My primary research stream studies the role of social media in capital markets, including Twitter/X and YouTube. I also study core accounting topics such as earnings management or post-earnings announcement drift.


I bake lots of bread, such as baguettes, pizzas, and sourdoughs. I enjoy many outdoor activites, like camping, backpacking, and canoeing. I also enjoy studying Native American history, such as the Mississippian and Ancestral Puebloan cultures.